"How To Create Endless Referrals"

A Workshop For Business Owners...
Or Anyone Responsible For Top Line Growth

"Word-of-Mouth" is not only a low-cost way to spread your name into your target market. It also is the best form of advertising.  After all, it's not really what you say about yourself that's important...it's what others say about you that makes all the difference!

The problem is that most people who network to build their business are using the wrong strategy.  The information they are sending – and the process they are using – are not creating the results they want.

The focus in our "How To Create Endless Referrals" workshop is to make it simple for your "Raving Fans" and Power Partners to send you the right kinds of referrals.  Then, we help you create a system that delivers a consistent stream of great prospects so that you don't waste time chasing dead-end leads.

At the end of our workshops, each business owner walks away with a Proactive Referral System that they can start using in their business the very next day.

Workshop Overview

The Power of Proactive Referral Programs

• Lowest Cost Lead Generation
• High Quality Prospects
• Immediate Credibility
• Shortened Sales Cycle
• Lifetime Value of a Relationship
• Driven by the "Rule of Reciprocity"

Creating Your Referral Marketing Tools

• Defining What You Really Want
• Understanding Prospect "Hot Buttons"
• Targeting Your Messaging
• Helping Your "Champions" Help You
• Knowing What To Say...and How To Say It
• Client Referral Process
• Power Partner Referral Process

Building Your Referral Program Components

• "Gift In Return" Strategy
• "Give To Get" Strategy
• Identifying Opportunity Touch Points

Launching Your Referral System

• Working With Your "Raving Fans"
• Identifying Potential Power Partners
• Keep-In-Touch Programs
• Automatic Appreciation Programs